Hopper HQ named the top 10 social media earners on the basis of data it gathered by speaking to influencers, brands and marketing companies. The marketing companies estimated the cost per post. Jenner has a following of 111 million on Instagram and each one of her sponsored posts is valued at $1 million. Selena Gomez and Cristiano Ronaldo each have more followers than Jenner, but their posts are worth less.
Gomez has the largest following on the list at 139 million, and each post is worth $800,000. Ronaldo’s posts are worth $750,000. He has 137 million followers. Jenner’s half-sister Kim Kardashian West has 114 million followers and her single posts are valued at $720,000.
Source: LA Times